TAA Spotlight: Meghan Burns
As the Director of Digital Marketing, Meghan is responsible for leading the Association’s strategy, development, management and implementation of a multi-channel marketing plan.
Meghan graduated from Siena College with a Bachelor’s Degree in Marketing/Management in 2010, and continued her education at Parsons School of design for Graphic and Digital Design.
Her journey with nonprofits began at the YMCA of Long Island when she joined the Corporate Headquarters team in 2011 as a Marketing and Communications Specialist. While in that role, Meghan experienced the true impact the Association has on Long Island communities and it perpetuated her love of giving back and working in the nonprofit sector. In 2012, she honed her skills in marketing by exploring new media. With a desire to continually expand her skill set and experience leading team members among multiple functional areas, Meghan was promoted to Digital Marketing Manager in 2015. In this role, she continued to oversee the organization’s social media accounts and took on new projects and initiatives, including managing its newly-designed website and developing expertise in business intelligence. In June of 2015, she received an achievement in digital communications award from the International Association of Business Communicators for the creative messaging on the YMCA’s digital platforms. With a strong understanding of digital marketing, Meghan has successfully been able to conceptualize, develop, and implement digital member engagement tools, like creating a parent engagement blog and an online customer reservation feature to meet the demanding needs of the Association.
Meghan joined the Tourette Association of America team in 2016 where she is a dynamic team player that brings a unique, innovative and creative perspective to the TAA.